Considered the King of Gemstones, the ruby has always been surrounded by a halo of legend according it magic powers, such as the ability to bring peace and promote a long life, blessed with health and happiness.
In ancient times, women thought rubies brought fertility, while Burmese warriors inserted real rubies under their skin to protect themselves from injury in battle.
In 1996, Roberto Coin started signing the jewels of his iconic Appassionata Collection by setting a small ruby on the inside, hidden, so that the skin could be in direct contact with the gem.
Since then, this tradition has been perpetuated in all Roberto Coin collections, to the extent that it has become the exclusive signature of every jewel of the brand. The ruby is dedicated to every woman wearing and loving one of Roberto Coin's exclusive creations, as a secret gift of good wishes.